Purpose: Creating sustainable mobility. Vision: To be among the Top 10 Global Mobility Engineering and R&D Services Companies.

CEO Message APR 2024

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Hi Everyone,

Glad to connect with all of you at the beginning of what is a new financial year for most of us. Our mobility industry is in the midst of a revolution, reshaping every corner of the automotive landscape towards a greener future. As a company at the forefront of mobility, we’re right in the heart of this exciting change. This transformation unlocks incredible opportunities for our people to grow – technically, intellectually, and beyond!

Fueled by the ongoing automotive transformation, we’re actively reshaping our long-term strategy. A dedicated global team is collaborating across various workstreams to achieve this. We are also partnering with an external subject matter expert to develop a comprehensive roadmap for sustainability. After a period of focused effort, we’ve clearly defined our purpose and vision, and we’re thrilled to unveil them to the entire organization!

Purpose – Creating Sustainable Mobility

Vision – To be among the Top 10 Global Mobility Engineering and R&D Services Companies

Leveraging the combined strengths of HT and DSD, we’re confident in achieving our vision. As our team develops the strategy, here are a few core pillars I’d like to outline:

  • Offerings: We’re sharpening our focus on key market offerings: Powertrain (PT), Body Engineering (BE), Virtual Validation (VV), Vehicle Integration (VI), Electrical & Electronics (EE), and Digital Technologies (DT).
  • Regions: We’ll focus on 4 key geographies – North America, EMEA, APAC and India.
  • Accounts: Building on a foundation of targeted key accounts, we’ll drive sustainable growth.
  • Global Delivery: We’re implementing a flexible global delivery model. Initially, we’ll leverage our established presence in the US, UK, India, and Mexico. Our network will soon expand to include Japan, Germany, and Romania.
  • Industry Verticals: We’ll prioritize our focus on 6 key industry verticals – Automotive, Off-highway, Aerospace, Defence, Mining, and Marine for targeted growth. The implementation strategy will create a clear ownership structure with dedicated Offering and Regional Business Units to ensure efficient execution. In line with this, I am pleased to announce the following: Powertrain remains a core strength and will continue to be a critical offering for years to come. Mark Findlay will take on the Global responsibility for Powertrain (including ICE) while Faiz Ahmad leads the rest.
  • Vijay Malik and Shankar V will be leading North America and EMEA respectively for all offerings except Power Train.
  • Lee Sykes will drive Global Powertrain Sales and also drive other Offerings’ Sales in APAC.
  • Sanjay Patil will drive India Sales for all Offerings.
  • Paul Whitaker will support Lee on ICE-Powertrain sales in North America region.
  • Shankar V will spearhead Global Marketing and Communication function, offering his expertise in Market Communication to both Offerings and Regional BUs. He will also support HR with Internal Communication and collaborate with me on Corporate Communication and Branding initiatives. Our Enabling Functional teams will continue to support the Offerings and Regions. We’re in this together. The changes we discussed will begin rolling out immediately, and I value your support as we navigate this exciting new chapter. While there may be challenges along the way, the rewards will be significant for all of us.

    I hope to stay in touch with regular communication as we further define and execute on our strategy.

    My best wishes to you and your families!

    Regards,
    Kumar Prabhas

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